In cooperation with M5 agency we have created an animation for Polpharma. A project we made from the ground up, from the writing of the script to creating the illustrations, animations, and sound design.
The idea behind the animation is quite broad. To begin with, provide clear and precise information about the action that Polpharma is carrying out in collaboration with the foundation “Las na zawsze”. More information about the action itself you can find at https://www.ekowizyta.pl/
In addition to the main message, the animation communicates a number of good practices that may positively impact the environment and climate.
We decided to combine different styles for the whole animation. Our aim was to create a very beautiful animation that conveyed a light message using colorful illustrations. Which later could be cut and used for social media content.
In the project, we used stop-motion animation, flat design, 3d animation and illustration, as well as hand-poured porridge animation, which we may soon specialize in :-)
Art Direction: Sławek Wydra
Copy: Łukasz Czubak (vel Czuły) i Sławek Wydra
Storyboard & Animatic: Sławek Wydra
Illustration: Sławek Wydra, Gosia Jeniec, Ada Jarzębowska-Zielińska, Ola Szpunar-Bućko, Ludmiła Kaczmarek
Animation: Sławek Wydra, Igor Woźnicki, Wojtek Siejak, Sara Szymocha, Rafał Blecharz
Voice: Mikrofonika
Sound Design: Daruma Audio
Production Managment: Lena Ślósarczyk
Relation Manager: Gosia Kucharska
